List of all Open Weekend Presenters

Session ID: 1109

List of all Open Weekend Sessions
Session Title:

How to Market Yourself as a Yoga Teacher in Both a Virtual and In-Person World

Presented by:

Elana Maggal

in the Open Weekend: Fri Oct 25–Sun Oct 27, 2024

Fri Oct 17th 2025: 1:00 pm–2:00 pm PDT

Session Type: [D] Off The Mat / Giving Back to the World

Explanations of Session Types

Session Level: All Levels

Session Length: 1.0 hour(s)

Session Description:

The yoga world has changed dramatically over the past several decades. Join Elana Maggal, former Conference Director for Yoga Journal–at one time the world’s largest yoga publication and conference business–as she discusses what it means to be a yoga teacher in a post-9/11 and post-Covid world. What once was a profession where a yoga teacher needed only energy and a passion for teaching, now relies increasingly on identifying your personal brand. Nowadays, you have to be flexible (and not just in hanumanasana) for both the online and offline worlds! Marketing can be overwhelming–especially as a new yoga instructor–but there are simple ways to share your offerings without feeling overwhelmed by all the business stuff.

Notes to Participants:

This session will be most useful for those with questions about getting noticed, as a yoga teacher, in the often-cluttered world of the internet. So do please bring any burning questions you might have!